wenlock & mandeville rule!

just seen the new mascots created for the london 2012 olympics.

i really like them.

They're perfect for their target audience and I'm looking forward to seeing how they'll be used over the coming months to promote the games in the UK and overseas.

I've always been a fan of the main 2012 logo, even though the design (and its developments costs) where slammed by many when it was first unveiled. However, I think the initial knee jerk reaction has subsided now and people have now accepted (and actually quite like) this logo now.

Wendal and Mandeville will make a great addition to the London 2012 branding and help promote our games.